Which Beachside Client Are You?
At Beachside Custom Gyms, we don’t do random equipment dumps in a room and call it a “home gym.” We build performance spaces – sometimes simple, sometimes insanely custom – but always planned with intention so you don’t waste money (or square footage).
This post is your quick guide to:
Our 5 client archetypes
How our pricing works
Exactly which service path fits you best
The Beachside Pricing Structure (Simple on purpose)
Almost every project fits into a 3-step system:
Step 1: Discovery Call (Complimentary)
A quick call to understand your goals, your space, and your timeline – then we point you to the right archetype + next step.
Step 2: Planning & Design (where the magic + clarity happens)
This is the “build it on paper first” phase – so your construction, equipment, electrical, HVAC, and layout actually work.
Homeowners
Build-Ready Plan – $2,500 (technical foundation + layout + requirements + investment ranges)
For simpler garages, we can sometimes scale this into a lighter planning scope in the ~$1,500–$2,500 range if the space is straightforward.Full-Service Design – $7,500 (finalized layout + equipment integration + lighting/finishes/storage decisions)
Industry Partners (builders/architects/designers)
Design Review & Coordination – $7,500 flat fee (nationwide) (plan review, equipment selections & clearances, electrical/HVAC requirements, material specs, redlines + coordination notes)
Optional upgrade (anyone)
3D Render Set – $2,500 (photorealistic visuals for confidence + approvals)
Step 3: Execution (pick one or all)
Design + Build (full build-out + project management; priced once design is defined)
Procurement + Project Management – 10–15% of equipment order
White-Glove Installation – $5,000–$7,500 + travel
The 5 Beachside Client Archetypes (and where you fit)
1) Garage Jimmy (The “Make it work for the whole family” owner)
Who you are: Entrepreneur homeowner. Busy schedule. Kids in travel ball. You want training to be automatic – no commute, no chaos.
What you care about:
Function > flex
Decluttered layout
Gear that fits the way your family actually trains
Common reality: You already own equipment… it just lives in the wrong place and the room flows like a garage sale.
Your best-fit path:
Build-Ready Plan ($1,500–$2,500 depending on complexity)
You get a 2D layout, zoning (strength/cardio/recovery), and the “is this viable + what’s the real investment?” clarity.- Build Services
Garage conversion, back house, extra bedroom gym, detached fitness ADU – whatever it takes to make the space legit.
You’re Jimmy if you’re saying:
“I don’t need luxury – I need this to work.”
“We need room for a rack, treadmill, and a plunge without tripping over stuff.”
2) Design Build Denise (Interior Designer / Architect who wants gym help)
Who you are: You design beautiful homes. You’ve planned a gym… but now you need it to function like a real training space and that’s not your wheelhouse.
What you care about:
A gym that matches the home’s aesthetic
Correct clearances, equipment spacing, and “real life” usability without having to figure that out yourself
Clean coordination & collaboration so your project doesn’t stall
Your best-fit path (two common options):
- Design Review & Coordination – $7,500
We lock in the functional layout, equipment integration, and the technical needs (electrical/HVAC/spacing). - Add 3D Renders +$2,500 if your client wants visuals (or approvals need them).
How Denise fits into our pricing:
Your “Design Lite” maps to Design Review & Coordination.
Your “Full Design” usually = Design Review + 3D Render Set.
3) Custom Builder Ben (Custom home builder who wants the gym done right)
Who you are: You’re building a high-end home. The gym is in the plans… but nobody has truly thought through the equipment + spacing + systems.
What you care about:
Zero surprises during construction
A gym that feels intentional (not a Peloton shoved in a corner)
Smooth procurement + install logistics
Your best-fit path:
✅ Design Review & Coordination – $7,500 (nationwide)
✅ Procurement + PM – 10–15% of equipment order (we handle ordering, freight, scheduling, vendor wrangling)
✅ White-Glove Install – $5,000–$7,500 + travel
Ben moves fast. This package is built for speed.
4) Athlete Alex (Elite athlete, or performance-obsessed high achiever)
Who you are: You want a space that hits like a private training facility. Best finishes. Best equipment. Stunning visuals. Recovery dialed.
What you care about:
Performance-first layout (with wow factor)
Premium materials + lighting + storage integration
Recovery suite planning (sauna, cold plunge, compression, etc.)
Your best-fit path:
✅ Build-Ready Plan – $2,500 (foundation + feasibility + systems)
✅ Design Review & Coordination – $7,500+ (often expanded scope when multiple spaces are involved)
✅ Execution: procurement/PM + build-out + white-glove install (full-service, end-to-end)
Typical total project ballpark: $300K–$500K (especially with multiple zones like court + gym + recovery).
This is where 3D renders are often a no-brainer because the details matter.
5) Commercial Gym Cal (Gym owner / entrepreneur building or remodeling a facility)
Who you are: You’re opening a gym, expanding, franchising, or remodeling an existing space. You need it to perform operationally – not just look cool.
What you care about:
Member flow + capacity planning
Front desk + retail + bathrooms + sauna + storage + durability
A build plan that doesn’t wreck your timeline, operating hours, (or your cash flow)
Your best-fit path:
- Build-Ready Plan – $2,500 (technical foundation still matters in commercial)
- Full-Service Design + Build (commercial scope increases fast due to systems + code + multiple areas)
Typical investment ranges:
Remodels start around $60K (varies heavily by size + finishes + mechanical scope)
New builds commonly start around $500K+ (and go up based on equipment brand, size of space in question, finishes, and amenities)
Quick “Which One Am I?” Cheat Sheet
If you want function + flow and don’t need fancy finishes → Garage Jimmy
If you’re a designer/architect who needs gym expertise → Design Build Denise
If you’re a builder who needs coordination + procurement/installation → Custom Builder Ben
If you want elite-level performance + recovery → Athlete Alex
If you’re building or remodeling a commercial facility → Commercial Gym Cal
Your Move (New Year = perfect timing)
If you’re ready to start, book a complimentary discovery call. We’ll identify your archetype, confirm the right planning route, and give you a clear next step—without the guessing game.
